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The 3 Things All Beautiful Women Do

Beauty is in the eye of the beholder, but only if you’re stuck on the archaic idea that physical appearance has something to do with it. It isn’t the color of your eyes, the width of your waist, or the prominence of your cheekbone that dictates whether or not you’re a natural beauty. It’s time [...]

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The *Huge* Beauty Trend Of 2016 That's Dead

The *Huge* Beauty Trend Of 2016 Is DeadFrom the runway and red carpet to the city streets, one thing is clear when it comes to makeup, the matte finish is so  2016. A dewy, fresh complexion is what women want now. A bit of glow in will make others wonder what’s so great about you. [...]

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This Gorgeous Look Should be Your New Normal

This Gorgeous Look Should Be Your New NormalWhen was the last time you shook things up and tried a different makeup look? We all have our go-to look. We all fall into the comfortable routine of grabbing the same palette of organic makeup for what's become our own signature look. Now is [...]

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The Greatest Planet-Saver is Regenerative Farming; Better Beauty for You and Mother Earth

Beauty doesn’t happen in a vacuum. Every decision, including what cosmetics we use, creates a ripple effect on our bodies, our planet and all living beings. We all want to be the ones in on true beauty because it is pure, regenerative, and sustainable. As an Intelligent Beauty, you reach for organic makeup because it’s good [...]

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Say ‘No’ To Animal Testing: It Is No Longer Needed

There’s more to being beautiful than selecting the right lipstick shade. True beauty requires compassion for all living beings. Even the most epic lipstick shade falls short if it’s not cruelty-free. These products and their ingredients should not be tested on animals. We get it. You want to know that what [...]

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The Five-Minute Face: Makeup for the Rushed

We’ve all been there. The alarm didn’t go off. Or it did, and you smacked the snooze bar. Three times. Well, now you’re up, but you’re far from bright-eyed and bushy tailed. And you’re running late. You’re going to have to toss the hair up, splash some water on your face and [...]

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New Year, New You: REVITALIZE Your Skin and Hair with a Centuries Old Beauty Secret

The weather can be unkind to your skin. From the cold blustering winds to the hot sun , your skin can take a beating. We've got a beauty secret for you. Two words. Jojoba oil. Jojoba oil is the closest thing to liquid gold that we have found. It is actually a plant wax extracted from [...]

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Keep your glow this fall, with Ecco Bella Water-free Organic Lotion

There's plenty to love about cooler, drier weather—the abundance of fruit pies and delicious hot cider, just to name two; but hey, there's something else about cooler, drier weather that we need to look out for. It's the way cool, dry air makes our skin look and feel. The dry heat running [...]

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An Intelligent Beauty Chooses Eco-Friendly Flower Power Cosmetics

There's more to beauty than a smear of color on the cheeks and a well-coiffed head of hair. True beauty is revealed without causing harm to the planet or animals. True beauties like you seek out products that contain only natural and organic ingredients derived from plants and minerals. You avoid products that rely on [...]

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Look Out! Ingredients You Must Avoid In Your Makeup

Look Out! Ingredients You Must Avoid In Your MakeupWe need to talk. There’s stuff lurking in your makeup bag that has got to go, and we’re not exaggerating when we say your health (and the health of other living beings) depends on it! Grab your beauty stash and a trash can and we will go over [...]

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